Braintrust: Servicing the Service-Based Economy

Key Insights

• Braintrust’s 2022 YTD gross service volume ($29 million) and revenue ($2.9 million) have already surpassed the platform’s 2021 numbers and are potentially on pace to double YoY.
• After examining the top 50 companies by gross service volume on Braintrust, it's clear that healthcare, financial service, and software-as-a-service companies are the largest users of Braintrust.
• Braintrust’s GSV growth multiple (10x from 2020-2021) is impressive compared to industry standards.

The future of work in many Western nations is shifting across a variety of axes. How. What. Where. When. Spurred by the growth of the service-based economy and gig economy, workers are selecting roles that provide them the freedom to live where they want and work when they want, as well as choosing what they work on and how they perform their services. The gig economy — economic activity that involves the use of temporary or freelance workers — has risen significantly over the years, with global estimates claiming 200 million people will perform some type of gig work in the next several years. Other estimates cite about 1.1 billion on-demand gig workers worldwide, with 35% of the American workforce involved in gig economy.

Regardless of whether you perceive the gig economy to be net positive or negative, it's a trend that will undoubtedly continue to grow with new companies spinning up to service the gig economy. One such entity is Freelance Labs, the parent company behind Web3 freelancer marketplace Braintrust.

Braintrust: Finding Product-Service-Fit