Bubblegum is an on-chain program built by the Metaplex Foundation to power
compressed NFTs (cNFTs) on Solana. Its primary innovation lies in drastically reducing the on-chain storage and minting costs associated with NFTs, making it possible to deploy extremely large-scale NFT collections that would otherwise be economically unfeasible. For example, where minting 1 billion traditional (Token Metadata) NFTs would cost about 12 million SOL, minting the same number of
compressed NFTs via Bubblegum can be as low as 5,000 SOL
1.
In summary: Bubblegum has transformed NFT scalability on Solana by enabling high-volume, low-cost issuance of NFTs, powering a new generation of blockchain-based applications and digital asset experiences
1236.